The plot intertwines several Brothers Grimm fairy tales, with the main characters taken from "Little Red Riding Hood", "Jack and the Beanstalk", "Rapunzel", and "Cinderella", and more. The musical is tied together by a story involving a childless baker and his wife on their quest to begin a family. Their interaction with a witch who has placed a curse on them leads them on a journey and interacting with other storybook characters.